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The healthcare industry has been striving to give the best possible care in a more effective way by engaging patients in ways other than conventional in-person consultations. Over half of surveyed patients in the United States have an electronic health record (EHR), with 44% having access to it. Patients’ accessibility to their own health data […]

A Complete Guide to Building an Effective HR Contacts Database from Large Organizations HRs play a very crucial role in all of our corporate lives. They have been the most crucial elements at some of the other points in all our careers. Let it be an updated resume, a job description, or finding the HR […]

Healthcare marketing can be defined as the practise of establishing communication techniques to achieve new patients and improve patient care.  An open effective relationship between patients and healthcare professionals begins with the delivery of valuable content and resources through social media, paid advertising, websites, SEO, and other channels. Global healthcare costs are predicted to exceed […]

Retargeting is a trending strategy in the advertising world. Wondering what’s the buzz all about? In this article I have explained retargeting and how it works. So, without further ado, let us jump right in.  What Is Retargeting Marketing? You must have come across instances where the display ads are showing pictures of products or […]

What is Task Automation? Automation is a software that helps businesses automate (reduce or eliminate human intervention) their repetitive and time-consuming tasks. So, how does it matter to a business? Does it really increase the efficiency? For starters, task automation can reduce your involvement in tedious everyday tasks like sending emails, generating invoices, tracking an […]